Use original or public domain images: Due to copyright laws, images on campbell.edu must be original content or considered public domain (free from copyright). Publishing an image that you do not own could result in a cease and desist letter.

Keep it professional. Ensure images are reflective of an institution of higher education. Learn more >

Include alt tags (for accessibility and SEO). An alt tag is text associated with an image. It is not seen by the user, but is readable by search engines. View tutorial* for how to add alt tags >



*The image title attribute features mentioned in the video do not apply for our site.